I Am Fashion, Are You? A Column By Simonetta Lein



“I DON’T DO FASHION, I AM FASHION. This is one of those statements that has been a question mark in my life. I often ask myself what was Coco Chanel feeling when she spoke these words: so powerful, courageous, nonconformist, arrogant perhaps, but typical of one who seeks her own nature. Fashion is one of my great passions, and without realizing it has become my life. It has taken me from being a model at a very young age, to writing for Vanity Fair Italia, and on to become an international fashion icon.
My secret? I Am Fashion. I don’t follow fashion but I draw inspiration from it. I seize what catches my eye and I make it mine. I try to be myself as much as possible and this is the greatest commitment of my life. I adore innovation and courage, and I believe that Coco Chanel was speaking of a similar approach to life. Fashion for me is two things: either it should be functional or it should be absolute art. In America, you can walk down the streets of New York, Philadelphia, Los Angeles and savor the diversity of tastes and styles, which is a feast for the eyes…”
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