Social media has become one of my favorite tools to meet the coolest people. I am naturally intrigued by talented and kind human beings and I have a shocking truth to reveal: as much as the media wants to only show us the bad side of life, the nice and good men and women are still here with us: people who are respectful and genuine and also very knoledgable about the power of social media and how to use it wisely and profesionally. Please, today meet one of these souls, a Millennial Style Influencer, boss girl, and mama Valeria Arizzi, AKA Coco En la Vie En Rose.

Who are you and what is your blog about?

My name is Valeria Arizzi, founder of the fashion and beauty blog Coco et La vie en rose.
I like to think of my blog as a friendly place where all women are invited to find what feels good for them. More than a fashion magazine, Coco et la vie en rose is a pink haven where I share fashion and beauty tips, along with my own style and personal challenges.
I’m also an author for Glamour Italia , where I regularly post articles about beauty trends and make-up tutorials.
Lately I’ve been more and more active on Instagram, as a style influencer. On @cocolavieenros e I share my looks, fashion tips, beauty reviews. I also chat a lot with girls and women who are looking for a friendly image consultant.

What’s the mission of your blog Coco et La vie en rose?

Ever since I founded my fashion and beauty blog, I’ve been working with a mission: help all women feel good about the way they look as a means of empowerment .
This is what I do, in person and online: I encourage women to look good as a way to feel good. I know what it means because I’m not the typical fashion influencer with a perfect body and glamorous life. I’m one of these: a working mom with a passion for fashion and beauty.

Are you a Millennial? What do you think about Millennials?

If you are here it means that you love fashion. Why?

Fashion is fun! What we wear and how we look can mirror our personality, our mood, our attitude towards life. Viceversa, we can use fashion to cheer ourselves up, to feel prettier on a rainy day, to make a statement.

Please show us your “Empowering Style”

What cannot miss from your wardrobe?

Scarves and foulards. I style them in every possible way: in my hair, as a belt, knotted to my wrist or to simply give more pizzazz to a classic bag.

Your favorite pair of shoes and why?

This one is tough! I have too many favorites! Let’s see… There’s one pair of suede sandals made in Italy by Cinti. I love them because they have a clean yet sexy silhouette which is very flattering both on my feet and figure.

What is your style, and what can you not stand in people, inside and out?

My style is versatile, depending on the occasion and on my mood. I like experimenting with new styles, but I always try to keep it chic. I can’t stand vulgarity, inside and out.

What is your fashion mantra?

Elegance is the only beauty that never fades, to quote my all time favourite fashion icon
(Audrey Hepburn).

What is that magic word that speaks about you?

I believe in the power of kindness. I try to spread as much kindness as I’m capable of.

What is a w ish that you would commit to grant this year to someone paying it
forward?

I’m going to take good care of the girls and women who reach out to me for advice. It takes so little to make a person feel special and loved! I’m doing whatever I can to make it happen.

I know you are facing one of your greatest challenges. Would you like to explain?

I’ve been living my greatest challenge for the past 7 years. After my mother died of ovarian cancer at 53, I took a DNA test which came back positive for the BRCA2 genetic mutation. When you are BRCA2 positive your chances of developing both ovarian and breast cancer are VERY high. I have decided not to bury my head in the sand and do
whatever it takes to be there for my daughter and my husband. Which means undergoing prophylactic surgeries coupled with close monitoring. Now I’m focused on raising awareness about the BRCA genetic mutations, because knowledge has the power to save lives.

** Dear Valeria, you are such a talented soul, one of those influencers to look up to. I wish you nothing but the best. Thank you for opening up and wanting to raise awareness about this issue. It is very  noble of you to fight for the greater good. Please, everyone go and follow my beautiful friend @cocoandlavieenrose

Credits:

Fashion Photographer Carlo Campi @Fashion_Prospects

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