FE: Pivot on Purpose

A pivot is a change in strategy, without a change in vision.



We’re seeing more light at the end of the tunnel we’ve all been in for the last few months.

Here are actionable ways entrepreneurs and brands can address consumers' feelings right now.

Build new relationships that can foster new partnerships + income

A brand, entrepreneur or business's relevance is significant because maintaining a relationship with your consumers will drive genuine conversations that can turn into partnerships and potentially sponsorships that give more value to your audience.

Direct messages, one-on-one video calls, and think tanks are great ways to start conversations. Simply saying "how can I help?" can lead to a new business partnership.

Ultimately business is an odyssey, so when the current crisis is over, having an exit strategy that moves you forward is essential. Even if it's just going back to the same business model as before.

Likewise, strengthening new and existing relationships is vital, because on the other side of this, consumers and partners are going to remember who was there for them.

Discover other relevant ideas to pivot your brand: https://www.entrepreneur.com/article/350348



 



Thanks for reading and welcome your comments below:

Akasha Lin

Akasha Garnier for #TheWishwall

Author, Brand Expert, Filmmaker

http://www.akashagarnier.com

#ShineThroughtheNoise

Writing Inspo: https://thewishwallfoundation.org/tag/writing-tips/